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22 Must-Have Tools for Affiliate Marketing

19 Mins read

Featured image courtesy of Unsplash.

Affiliate marketing is one of the most profitable options for monetizing blogs and websites. It’s also a great way to connect with your audience, see what they want to buy, and provide them with a reason to keep coming back to your website!

While recommending products sounds easy on its own, affiliate marketing can be much more complex than that. You have to analyze your earnings, see what people are responding to, and figure out how to work products into your posts. It’s easy to feel like there’s too much to handle, and that’s where tools for affiliate marketing come in!

Like with any skilled trade, an affiliate marketer depends on a set of tools for their success. If you choose wisely, the following tools can help you achieve your online business, blogging, and monetization goals!

So, let’s take a dive into the world of tools for affiliate marketing and see what is out there to help you out.

What is Affiliate Marketing?

Before we list out our favorite tools for affiliate marketing, we want to make sure that you’re up-to-date on what affiliate marketing actually is!

Affiliate marketing is when you promote the products of another brand or company through your online content, such as blog posts or videos. If somebody buys the product after clicking a special link, you’ll earn a commission! In affiliate marketing, you’ll be given unique affiliate links that allow the merchant to track how visitors found the item.

Take a look at the video below for an easy-to-understand explanation on what an affiliate marketer is and how the process works!

Our List of Essential Tools for Affiliate Marketing

Now that you’re caught up on what affiliate marketing is, we’re ready to share our list of essential affiliate marketing tools! To make things easier, we’ve gathered them together based on the function they provide.

WordPress Themes for Affiliate Marketing

Are you eager to make your website look like the kind of place that visitors can find handy links to products they need? Here are some of our favorite themes that will help you out with affiliate marketing.

doo WordPress Theme

Image courtesy of themeforest.

This theme, available through themeforest, doo is a theme that was created with affiliate marketing in mind. It’s especially handy if affiliate marketing is the bread and butter of your monetization plan!

You can use this WordPress theme to create landing pages, blog posts, and general design elements that are suited for buying. Whether you want a classic shop site or a daily deals section on your front page, this theme is optimized for buyers.

You can take a look at the demo dashboard for the doo theme below! Think it suits your needs? Purchase it here.

QuickOnlineShop WordPress Theme

Image courtesy of InkThemes.

Do you use Amazon Affiliates for your affiliate marketing strategy? If so, the QuickOnlineShop WordPress theme may be for you. It’s an incredibly straightforward theme that’s designed to boost your sales and make your life easier.

We recommend this affiliate marketing tool to anybody who is looking to spend less time writing and more time selling. It is also a great option for content creators who have already managed to build a trustworthy relationship with those who visit their website!

Take a look at a live preview of this theme here, or click here to purchase it.

Page Builders for Affiliate Marketing

Not a fan of preset themes? If you want more control over the customization of your blog but don’t want to lose out on your ability to use it as one of your tools for affiliate marketing, then look no further than a page builder!

The following page builders have been created or used as tools for affiliate marketing.

Thrive Architect

Thrive Architect is a WordPress page builder that will help you create a better landing page, encourage you to release better content, and will work as one of your many tools for affiliate marketing!

Some of the fantastic features that this tool brings you includes:

  • Drag-and-drop editing
  • Landing page templates
  • Converstion rate optimization

Building a page can be stressful, especially if you’re trying to make it work for an affiliate marketing tool. Fortunately, Thrive Architect is there to help you thrive. Take a look at a full review of Thrive Architect below to see if it is the right choice for you.

You can purchase a monthly membership for Thrive Architect, or chose between a single license or license pack. Click here to take a look at your options!

Elementor Pro

Do you want to make your blog go from looking like a basic website to a sleek, welcoming, and content-ready site? Look no further than Elementor Pro. It is one of the best page builders out there and will bring your blog up a few notches. It even works as an affiliate marketing tool!

Here are just a few reasons why you need Elementor Pro in your life.

  • It allows for significant theme customization
  • It comes with dozens of widgets
  • There are various affiliate-marketing friendly layout options
  • It works well with WooCommerce Builder

Watch the video below to see all of the basics of this tool.

Another benefit of choosing this as one of your tools for affiliate marketing is that there are various pricing options. This includes a free option! Choose from free, personal, plus or expert and get started today. For a full rundown of each option and to learn more, click here.

Web Hosts That Are Tools for Affiliate Marketing

Your web host is one of the most important affiliate marketing tools out there. After all, it’s where your entire website lives and breathes! You want a trustworthy web hosting service that will make affiliate marketing easier for you. So, what are your options?


Before you can even get started on dropping affiliate links in your website, you’ll need a reliable hosting platform. Our favorite option is Bluehost, one of the most trusted platforms in the hosting world.

There are hundreds of reasons why we love Bluehost, but some of the best reasons include:

  • They offer 24/7 support
  • It’s incredibly easy to integrate with WordPress
  • They have a money-back guarantee
  • There are pricing plans for every type of blogger and site owner

Another perk of using Bluehost? They also have their own affiliate marketing program! Once you learn how helpful Bluehost is, you’ll want to start promoting them, too! And, after all, don’t you want to promote products and companies that you know and love?

Bring this into your toolkit of the best tools for affiliate marketing and start using Bluehost today by clicking here.

Image courtesy of Bluehost.


Bluehost may be the best option for beginner blogs and site savvy gurus, but Kinsta is the place to be if you’re looking for the best of the best. While this option may end up costing you more, it doesn’t come without extravagant premium features that also work as tools for affiliate marketing.

Here are some of the many benefits of choosing to host through Kinsta:

  • It’s fully managed
  • It’s incredibly fast
  • It has serious security benefits
  • It offers free migrations

Like with Bluehost, Kinsta also offers their own affiliate program. You can become a Kinsta affiliate and earn a bonus for every referral and an additional 10% monthly recurring commission! Not only will this web hosting platform become a handy piece in your kit of affiliate marketing tools, but it can also be a straight-up affiliate partner!

Image courtesy of Kinsta.

Fortunately, Kinsta allows you to try a free demo. Click here to give it a go!


SiteGround is another option for web hosting that will bring you the same sense of reliability as Bluehost and Kinsta, but for a fraction of the price. The hosting service, powered by Google Cloud, offers all of the perks that you need to manage a successful blog and to be a pro at affiliate marketing.

So, why use SiteGround? Here are some of the reasons it should be at the top of your list when your picking your web host:

  • It’s easy to use and to learn
  • It offers website transfers and WordPress migration
  • It offers managed WordPress plans
  • There’s a 100% renewable energy match

In addition, SiteGround offers a hosting affiliate program. The commission you’ll earn on those who use your affiliate link is well worth signing up. Though, if you’re still not convinced, then the weekly payouts and short withhold periods might just convince you. Find out more about the affiliate program here.

Take a look at the in-depth video below to see if SiteGround is for you!

SEO Plugins to Use as Tools for Affiliate Marketing

By this point you’ll have enough affiliate marketing tools to help you build and host a website that allows you to share your affiliate links. If you think of blog building as a puzzle, you’ve just completed the edges! While these are important and necessary steps, there is still plenty to come.

SEO, a.k.a. Search Engine Optimization, is one of the key tools in bringing viewers to your website. This is how you promote your content by utilizing search terms and increasing your visibility on the net. In addition to being important for other forms of monetization, it’s especially important as an affiliate marketing tool because it will increase the odds that people will be clicking on what you have to promote!

Now, let’s take a look at some of the tools for affiliate marketing and plugins that relate to SEO.

Yoast SEO

There are few plugins out there that we trust more than Yoast, and for good reason. It’s a plugin that’s determined to increase your ranking ability on the internet, and it’s easy to use!

Yoast will help you ensure that your content is ranking-ready. It helps you fit keywords into your posts, build content that audiences will want to read and engage in, and will help you determine whether your content is even worth posting in the first place.

Another thing that Yoast helps you with is branding. If you want to become a successful affiliate marketing user, you’ll need a consistent brand. This can be done through things as simple as search result snippets and more complex topics like the language you use throughout each post!

Image courtesy of WordPress Plugins/Yoast.

Join the more than five million users already benefitting from Yoast here.

Rank Math

Another WordPress plugin that we love using for SEO purposes and as one of our affiliate marketing tools is Rank Math. It’s simple, easy to learn from, and multi-purpose. If you want to bump up your traffic counter and build visibility, there are few better places to do it.

Some of the numerous benefits of using Rank Math are:

  • You can optimize unlimited keywords
  • You can utilize Google Keyword Ranking
  • The optimal settings are pre-selected
  • There’s an easy to follow setup wizard

So, how does Rank Math work? This plugin simplifies your life by calculating a score out of 100 after reading your content. The goal is to get your score as close to 100 as possible, and the plugin will show you exactly how to do it! It walks you through things like captioning your photos, using specific keywords, and even having the right lengths of text for each paragraph that you write.

Rank Math may not offer an affiliate program (yet), but they’ve build up such a reputation that we know you’ll want to promote it anyway. Learn more about Rank Math by watching the video below!

Analytic Tools for Affiliate Marketing

We all love to think that our websites are booming and the number of unique visitors that we get each day is climbing. However, that’s not always the case! What is important is that we recognize this and build from it. So, we need analytic tools to help us!

Analytic tools will tell you if you’re on the right track when it comes to the amount of people visiting your site and engaging with your content. After all, you can’t just have people click on your loading page and then leave. People who will turn into customers will interact with your stuff first, and this involves engaging with social media accounts, leaving comments, and visiting multiple pages.


There is no better analytic tool better aimed towards marketers. Rather than just looking at pure numbers, Hotjar looks at what your visitors are actually doing. This includes tracking mouse movements, using various heatmaps, and more valuable insights that will teach you what your customer really wants.

Hotjar uses four major products to get you in the know when it comes to your visitors and customers. They are:

  • Heatmaps
  • Recordings
  • Incoming feedback
  • Surveys

We love all of these functions, but the heatmaps might just be our favorite. They allow you to see where a visitor is clicking, scrolling, or hovering when they visit your site. Do they keep going back to one product, but haven’t made the jump to buying it yet? By learning this type of data, you’re able to work your content around what you’re missing.

Image courtesy of hotjar.

One of our favorite parts about Hotjar is that it determines the price that you pay based on your individual pageviews. You won’t have to worry about paying an arm and a leg if you’re starting with smaller traffic numbers! You’ll get to choose from various plans in the personal, business, and agency categories, which will help you find out where to start.

Let Heatmap help you turn visitors into customers by clicking here.

Google Analytics

Google Analytics is the tried-and-true analytic tool for affiliate marketing. It is used by bloggers and affiliate marketers all around the world because of its easy-to-navigate analytic tracking. Oh, and did we mention that it’s free?

This analytic tool helps you better understand your visitors and customers. You’ll be able to learn everything you need to help you better optimize your site for the people who actually visit it. You’ll be able to receive various reports, including:

  • Audience reports
  • Advertising reports
  • Acquisition reports
  • Behaviour reports

As we mentioned, Google Analytics is free. While we may prefer some of the other options (like Hotjar) when it comes to digging deep into your analytics, Google Analytics is the perfect option for those who are blogging on a budget or are just dipping their toes into the world of affiliate marketing.

Watch the video below to learn more about how Google Analytics can help you.


Another beginner and intermediate friendly analytic tool for affiliate marketers is RedTrack. This handy tool allows you to consolidate media buying activities while allowing you to analyze and optimize your content quickly.

Our favorite thing that you can do with RedTrack is the ad tracker for affiliates. It can help you learn about who is clicking in your links, who is buying, and where they’re being pulled in from.

Image courtesy of RedTrack.

Let’s face it: learning about affiliate marketing, analytics, and site owning in general is hard. We want tools that make it feel easy. Fortunately, RedTrack comes prepared with plenty of video guides to help you out. They also have a community filled with like-minded bloggers and site owners who may have the answers to every question you could ever think of!

RedTrack can be pricey, with monthly plans ranging from $49/month to $199/month. Though, if learning about your conversion rate optimization can help boost your skills, we think it might just be worth it.

Additional Plugins That Are Tools for Affiliate Marketing

WordPress plugins are one of our favorite parts about blogging and site owning. They are so easy to install and will do wonders for your site. What’s not to love? In addition to the SEO plugins we mentioned above, here are a few more affilaite-friendly plugins that you need in your toolkit.

WP Content Pilot

This auto blog and affiliate marketing plugin is great for an affiliate marketing tool. You’ll be able to automatically inject your links, boosting your commissions. Other perks include:

  • A content spinner
  • A template editor
  • Post translation

Watch a product demonstration below to see why this plugin might be worth your time.

Affiliates Manager

“Affiliates manager” sounds exactly like something you need in your life, doesn’t it? Well, it doesn’t just sound too good to be true. It nearly is! This plugin will help you with nearly every step of affiliate marketing.

Here are some of the things that this plugin will help you with:

  • Affiliates recruitment
  • Affiliate registration
  • Management of links
  • Referral tracking
  • Commission tracking

Additionally, Affiliates Manager integrates with various e-commerce solutions. This includes:

  • WooCommerce
  • WP eCommerce
  • Simple Shopping Cart
  • and more!
Image courtesy of wp.insider

Click here to download Affiliates Manager (and to make your life so much more simple!).

Affiliates WooCommerce Light

Do you want your own affiliate network? If you’re on the flipside of affiliate marketing and have products that you need promoting, Affiliates WooCommerce Light is here to help.

This plugin will help with the automatic creation of referrals whenever a sale is made. You can use it to set commission rates based on a unique percentage of the sale, while also using it to grow your platform!

Click here to download this valuable plugin.

Image courtesy of itthinx.

Email Marketing Tools for Affiliate Marketing

Email marketing may sound like a thing of the past to many new site owners and bloggers, but it’s actually a fantastic tool to help out any content creator! All you need to do is learn how to properly utilize email marketing and you’ll be well on your way to success.

These affiliate marketing tools focus on email marketing to bring you to the next tier of success.


Do you want to automate your marketing and send countless emails? GetResponse is designed to literally do as its called and get responses. There are few easier tools out there that can get your audience to react positively.

This tool will help you with the following:

  • Email marketing
  • Landing page creation
  • Marketing automation
  • Conversion funnels
  • Conversion rate optimization

There are numerous fantastic email marketing strategy tools out there, but all of them are friendly to the affiliate marketer. This one is so ready to help that they have dedicated space just for online marketers! Grow your email list, showcase what you have to offer, and more with GetResponse.

The basic plan for GetResponse is only $15 per month. Though you may need to invest more, depending on your list size.

Watch the comprehensive how-to guide below to decide if this is an affiliate marketing tool that will work for you.


Do you want professional, yet friendly emails but don’t know how to send out thousands of them? Stripo can help you get the job done with ease!

A user-favorite function of Stripo is the ability to test out all of your emails before you send them. With many marketing automation tools, you get the ability to see how they’ll look on your laptop. But what about mobile viewers? Emails will look different when looking at them on an iPhone versus a PC laptop. Fortunately, Stripo lets you see it on more than 90 environments before you hit “send”.

Image courtesy of Stripo

You can get market standard features for free with Stripo. You can also choose from different plans under their business, agency, and plugin categories. Click here to learn more.

Social Media Marketing Tools for Affiliate Marketing

It’s nearly impossible to have a strong online presence nowadays unless you utilize social media. A massive chunk of your potential visitors spend more time on platforms like Instagram and Twitter, and you don’t want to miss out!

The following affiliate marketing tools are designed to help you out with social media marketing in order to promote your brand and what products you have to sell to your customers.


Managing an affiliate marketing site or blog is a lot of work. Managing social media accounts will only take up more of your time! So, you need someone else to do it for you. MeetEdgar is just the place.

This affiliate marketing tool will help with social media management, content curating, writing, and editing posts. It can help you learn what to post and when to post it, AND it will practically do both of these things for you!

You can try MeetEdgar for free by benefitting from a free seven day trial. Once you’re convinced, the Edgar Lite option is only $19/month.

Learn more about MeetEdgar by watching the video below. Once you’re convinced, click here to start using this handy affiliate marketing tool!


Instagram and Pinterest are two of the top players in the social media game. So, it’s important to master them when learning about tools for affiliate marketing. Tailwind is here to help you do just that!

Some of the various tasks that Tailwind can help you with includes:

  • Scheduling posts
  • Hashtag suggestions
  • SmartSchedule to find out when your audience is most likely to engage in posts
  • Easy-to-understand analytics

Not a fan of one of these social media accounts? You don’t have to pay for both! Tailwind makes it easy to decide how you want to plan your content. For $9.99 you can get Pinterest Plus or Instagram Plus. Fortunately, both offer you a free trial to help you learn why it’s worth it. Watch the video below or click here to get started.

Affiliate Marketing Courses

Now that you have learned about all of the handy tools for affiliate marketing out there, you might want to spend more time learning why you want to use them!

Even if you think you know it all, there is something more to be learned when it comes to affiliate marketing. It’s a rapidly evolving source of monetization and passive income on the internet, which means it’s important to stay up-to-date on what you know!

The following courses and resources are here to help you grow your knowledge when it comes to affiliate marketing.

Affiliate Marketing for Beginners by Greg Jeffries

Are you just getting started with affiliate marketing and have no idea where to start? If you’re worried that you’re forgetting important concepts or want to know more about how to advertise your platform, look no further.

Greg Jeffries is an experienced designed, entrepreneur, and internet marketer. He has taught various online courses in analytics, content creation, and affiliate marketing.

This specific course will teach you about some of the following concepts:

  • What affiliate marketing really is
  • How to advertise online
  • How to pick what products and offers you should promote
  • How to write advertisements

There are only 15 easy-to-follow lessons, equalling to a single hour of education! This is a must-watch for anybody who thinks that they’re at that beginner stage. All you need to watch it is a free trial or premium subscription to SkillShare.

Click here to start learning!

Image courtesy of SkillShare.

Andrew William’s High Quality Affiliate Website Course

This best-selling Udemy course is here to teach you everything there is to know about building an affiliate website from the ground up. It’s been taken by nearly ten thousand students and counting and is regularly updated to ensure that content is up-to-date and engaging.

Here are some of the things that you’ll learn through this course:

  • How to build affiliate sites
  • What affiliate marketing is and how it works
  • How to showcase affiliate products
  • How to earn a passive income through affiliate marketing

You will learn all of this and more with the seven hours of videos, various articles and additional downloadable resources.

The full price for this course is $99.99. While that sounds steep, Udemy frequently offers great discounts. So, the course can be yours for as little as $20 if you keep an eye out for discounts!

Click here to enroll in this Udemy course and to learn more about the affiliate marketing tools available to you.

Image courtesy of Udemy.

Miles Beckler’s Affiliate Marketing Step-by-Step Guide

YouTube is an invaluable source to help find tools for affiliate marketing. It’s a platform filled with people who have loads of experience with affiliate marketing! So, you can trust that you’ll learn from people who have been exactly where you are now.

While there are various affiliate marketing tools on YouTube, our favorite has to be Miles Beckler’s step-by-step guide on affiliate marketing. He spends more than an hour explaining marketing concepts in an easy-to-understand, in-depth way that really sticks.

Additionally, Miles has laid out even more affiliate marketing tools in the description of his video. It includes guides on building blogs, choosing niches to advertise to, and more.

You can watch the entire video below for free!

Which Tools Are Most Important?

Wrong kind of tool! Image courtesy of Unsplash.

Now that you’ve seen our list of the most essential tools for affiliate marketing, odds are you’re a little overwhelmed. With so many out there, it’s impossible to imagine learning how to use them all, let alone pay for them all!

Fortunately, you only need a handful of tools to make things work. We recommend selecting one from each of the following categories:

  • A premium theme or handy page builder
  • A web host platform
  • An SEO plugin
  • At least one analytic tool
  • At least one premium plugin
  • An email marketing tool
  • A social media marketing tool

Whether or not you shell out some extra money on a premium affiliate marketing course is up to you, and will largely depend on how much knowledge you’re bringing to your site. If you’re on a budget, you can always fall back on resourceful YouTube videos to help you out!

Affiliate Marketing Tools Questions and Answers

Do you still have a few questions about affiliate marketing? We hope that the following questions and answers can help you out!

Is Affiliate Marketing The Best Way to Monetize?

There are various forms of monetization when it comes to blog building and site creation. This includes displaying advertisements and sponsorships.

Sponsorships can be a great way to earn a lot of income with one post. This occurs when a company or promotor pays you to promote their products. For example, a kitchenware company may pay a blogger to share a post using only their kitchen utensils.

The only downside to earning money through sponsorships is that it can be tough to find sponsors. Take a look at the video below to learn more about how you may obtain a sponsor.

Using Google Adsense to display advertisements on your blog can also help you make money, and requires very little work. Though, you may find it tough to earn more than spare change unless you have thousands of daily site visitors.

how to start a music blog
Image courtesy of Google

Affiliate marketing is one of the only forms of monetization that can help self-sustain a website. If you’ve built up a list of reliable visitors, you can do nothing but sell! However, many people who utilize affiliate marketing implement product marketing throughout their posts.

How Much Money Can I Make?

Image courtesy of Unsplash.

Are you starting to wonder what the limits are to earning an income through utilizing tools for affiliate marketing? Well, technically the limit does not exist!

Making a lot of money through affiliate marketing can be tough. That’s why everybody out there doesn’t try it! Though, if you put the work in and find the best tools for affiliate marketing, you’ll be well on your way to earning a supplemental income. With enough hard work, you might just replace your entire income!

There have been various reports on folks who use affiliate marketing. Many people make less than $20,000 a year. However, this category is overrepresented by people who give it a shot and let their attempts fizzle out when they don’t start making money right away! Don’t let this get you down. Many people report earning a modest to successful yearly income just from affiliate marketing, and some people are earning more than a million a year!

The sky is the limit when it comes to making money from affiliate marketing. If you don’t give up and trust your instincts, you might just find yourself in a top earning category someday.

The Best Tools for Affiliate Marketing Are Out There

The internet is full of folks who are well versed in making money on the internet. Thousands of people have created successful blogs and websites, and even more have aspired to do so. So, what’s stopping you from joining the former category?

There are plenty of tools for affiliate marketing that are out there for you to use. This includes plugins, informational guides, and more. Our list of 22 tools for affiliate marketing is here to help. So, we hope it was helpful!

Don’t forget to check out our other content. You can start learning more about handy blogging tools with our 18 best WordPress plugins for blogs!

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