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Are you considering starting a blog? Whether you’re a complete beginner or somebody with a bit of experience up your sleeve, it’s always important to stay up-to-date with the various blogging platforms out there. But what exactly is the best blogging platform for beginners?
What may work for one blog may be disastrous for another. So, we’ve gathered up some of the best blogging platforms out there for those who are eager to start blogging! We’ll look at the pros and cons of each website builder and help you decide which one to go for, and then compare them when it comes to important blogging purposes, like search engine optimization.
The Best Blogging Platform Options For The Beginner Blog Maker
Try visualizing your ideal blog in your head before you start reading more. Some blogs are targeted towards blogs with lots of photos, while others are best for text-based blogs. What will yours be about?
Some niches are text-heavy. Examples of these niches include:
- Personal development blogs
- Finance blogs
- Lifestyle blogs
- Budgeting blogs
Others tend to focus on visuals, like videos and images. This includes:
And some are a mix of both! Take a look at each pro and cons list for the following choices for the best blogging platforms to see if they favor one niche over another, or if they work for any kind of blog!
Even those who know nothing about blogging have heard a thing or two about WordPress, and for good reason! This best blogging platform contender has been around since the early 2000s (2003, to be exact!) and has been a beacon of hope for beginner bloggers ever since.
WordPress is currently “powering” around 35% of the internet. This is because the platform allows you to host big business websites, small stores, and basic blogs for the average internet user.
The Pros and Cons Of WordPress
You’re probably wondering why WordPress has amassed so much popularity. Thanks to its ongoing improvements, there is no single reason – instead, there are a ton of them! Here are some of the many pros of using WordPress as a best blogging platform.
- It has a user-friendly content management system. If you want to update everything from the basic WordPress templates, then go for it! However, they also make it incredibly easy to use the backend software of the platform. This means that you can edit and organize in-depth properties of your website, even if you don’t have a background in computer science.
- It’s very beginner-friendly. Since WordPress is used by so many people, you can trust that there are plenty of tutorials, how-to guides, and simple instructions on how to do everything that you’ll ever need to do on your website!
- It’s easy to integrate plugin use. Plugins are paid and unpaid pieces of software that allow you to do a certain function. Things like on-site visit trackers to SEO tools are common choices for plugins, and WordPress will let you access hundreds of them!
- It’s SEO-friendly. SEO, or Search Engine Optimization, is the base of every organic visit to your website. If you post something good, you want it to end up high up on the list of Google search results for that topic, right? Well, with a WordPress site, it can! This is thanks to the various free plugins that WordPress offers. Google also happens to love WordPress!
- It’s free! WordPress allows you to access all basic functions for $0. There might be a few fees that pop up, from hosting to domain names, but you can make a perfectly adequate blog without making a single investment.
- It’s easy to customize your website. Whether your blog is media-based or you couldn’t care less about fancy graphics and photos, WordPress has plenty of themes to sort through. This will let your site look exactly the way that you dreamed of!
- It’s open-source software. This will allow users to develop their blogs by using preexisting source codes. There is a learning curve to this pro, so take a look at the video below to find out more!
WordPress is awesome, but there’s no denying that there are a few flaws to be had.
- Customization and add-ons can get expensive. If you don’t have the time and knowledge to invest in things like design, you may have a much easier time investing in things like premium themes or site designers. Unfortunately, this can get pricey.
- There can be slow load times. Since the platform is so beginner-friendly, many users don’t know how much extra code their WordPress themes have. This causes slow site time if you don’t know how to work your way around it.
- Your site might be vulnerable. Remember how we mentioned the open-source software as a pro? This does also have its drawbacks, including making it easier to hack. So, be careful and take a look at some security plugins.
WordPress as a Best Blogging Platform
If you’ve never started a blog before, then WordPress is, without a doubt, a great place to start. Do all of the pros and cons seem in line with your ideas? Awesome! Find out how to install WordPress here and get started to see if it really is the best blogging platform.
Wix, like WordPress, has been around for quite some time. However, Wix’s website builder platform’s popularity has gone up over the past five years. Despite the tough competition, it has quickly become one of our favorites!
This website builder is a contender for the best blogging platform and is a fantastic choice for people who want a sleek and stylish design for a basic blog. It’s also great for small businesses and media-heavy content.
The Pros and Cons of Wix
Without further ado, let’s take a look at all of the benefits and drawbacks of choosing Wix as your best blogging platform of choice.
- The website speed is great. Various speed tests have found Wix’s loading times and other measurements of speed to be great. You’ll never have to worry about poor performance here!
- There are hundreds of templates to choose from for customization. If you want a stylish website but don’t want to spend hours creating it, then a Wix template is definitely for you.
- The interface is easy to navigate. Everything looks simple, and the site uses a drag-and-drop system of design. There is a very quick learning curve to understanding how to build a website through Wix!
- A unique Wix App Market allows you to find various plugins. Some of these can be pricey, but they’re an easy way to elevate your blog to greatness.
- It’s SEO-friendly. A set of SEO tools is built-in to your website, so you won’t have to worry about figuring everything out yourself.
- There are marketing tools available. You can make things like business cards and t-shirts on Wix for a small fee.
Starting to get convinced? Let’s look at the negatives of this best blogging paltform before you’re sold.
- Template building can be time-consuming when you need a change. Have you loved your template for a little too long? It can be challenging and time-consuming to transfer content.
- A Wix branding header will be on your website. If you use the free plan on Wix, you’ll be forced to see a “This site was designed with the Wix.com website builder” advertisement at the top of your site. It’s small and not too frustrating, but it does let your audience know you stuck with the free plan.
- Non-basic functions require you to pay up. If the core components of Wix aren’t enough for you, you’ll need to pay a premium for things like plugins. As an added con, the premium plan options only work for a single website. This can be frustrating for people who own multiple sites.
- Your Wix website won’t transfer to another blogging platform. If you grow tired of Wix, you’re in for a lot of work if you want to bring it to another website builder.
Wix as a Best Blogging Platform
Wix will not be the best blogging platform for everybody, though it’ll go above and beyond for some. We recommend this platform if you want a simple set-up that looks amazing. It’s easy to brand yourself and market a Wix website, but larger sites may find too many problems down the road!
Find out more about how to download Wix here.
Squarespace is another increasingly popular platform for bloggers. Despite being around for as long as WordPress, a recent surge in marketing campaigns and partnerships to promote the site has helped give it the boost it deserves in terms of name recognition.
This platform is incredible at creating visually appealing websites with a simple interface. The original intention for the platform was for the creation of blogs. While that’s still its forte, it’s also an acceptable website for building small shops and promoting businesses.
The Pros and Cons of Squarespace
Is Squarespace the best blogging platform for you? Let’s find out!
- There are comprehensive plans depending on what you need it for. As you’ll see in our “cons” category, Squarespace is not free. However, you aren’t immediately stuck with the most expensive plan! There are plans for personal, business, online stores at a basic level, and advanced online stores. This helps you ensure that you’re paying for something that meets your needs without giving you too much.
- Customization for phone, tablet, and laptop interfaces is easy. You can see how each theme will look from any screen, making it easy to choose how you want your site to be designed!
- Blogging functions are easy to use. You can schedule posts, host podcasts, receive comments, and more. While Squarespace may appeal to shops, any basic blog will get just as may perks!
- Squarespace customer support is phenomenal. Need a hand in creating your site, or just have a simple question? You won’t have to wait around for days just to get a simple response.
- It’s not free. Squarespace offers a free 14-day trial, but you’ll have to start paying after your trial is up. The prices are competitive, but paying for your blog isn’t always the most exciting prospect as a beginner blogger!
- The interface is a bit too minimalistic. If you thrive on visual instructions and intuitive learning, then Squarespace is for you. But sometimes even a few instructions would be nice!
- Website navigation is complex. If you have plenty of site pages to include, you may have some trouble figuring it out.
Squarespace as a Best Blogging Platform
Do you already have big plans for your website? Squarespace is great for expansions, folks who want to sell products on their blog, and bloggers who already have a decent following through social media.
If you are a complete newbie to blogging, you might be best to stick with a website that offers a free plan. You can always choose to buy premium offers down the road, but starting out free is the best way to ensure that you feel comfortable experimenting with blogging platforms.
Find out more about the download and export processes behind Squarespace here.
This lesser-known blogging platform, Weebly, is often considered to be a website option for small businesses. While you can certainly grow a business through Weebly, it’s also a decent option for beginning bloggers!
We love Weebly for its ability to make everything simple. There are dozens of free blog templates that you can use alone or paired with a shop. But is it worth picking as your platform over bigger names like WordPress and Wix? Let’s see!
The Pros and Cons of Weebly
You’re bound to have fun over at Weebly if you’re an experienced seller or shop creator. But what about the rest of us blogging newbies?
- It’s easy to add a store on your website. Weebly is known for helping users set up full shops or small stores on their websites. Do you have a fashion blog and want to sell some old clothes? Then Weebly may be a perfect choice.
- It’s a fast website. Your customers or audience won’t lose any time to slow loading speeds. Weebly has scored positive on different tests, and response times are notably better than some other competitors.
- There are plenty of themes to choose from. Weebly is always looking at what themes users actually like and coming up with popular designs on a regular basis. So, you won’t get bored with your options!
- The interface is simple. There are no hidden functions on Weebly, so even the beginners will be able to navigate this platform!
- You can leave when you need to. You won’t have a tough time changing blogging platforms if you decide that Weebly is not for you.
- It’s free! Weebly won’t cost you a cent unless you decide to go for more premium packages, which will include things like domains and more functions.
Does everything sound too good to be true? We love Weebly, but there are a few downsides to the platform.
- It favors stores. You can have a booming blog on Weebly, but it’s obvious that the site is better for businesses rather than standalone blogs. Writing blogs directly onto Weebly comes with minimal plugins and tools.
- Support is only great when you’re paying. Different plans offer more support from the Weebly team. You might have to do some digging for real help if you’re a beginner who doesn’t want to pay for their site.
Weebly as a Best Blogging Platform
Here’s the deal: Weebly is great, but it’s not always great for blogging. If you want to set up a store and use a blog to support it, then we think you have stumbled on a great choice! But if blogging is what you’re creating a website for, you may be better off looking at another option.
Learn how to download and back up your Weebly site here.
There is a 100% chance you’ve heard of Medium if you’re a frequent article reader! This website makes it incredibly easy to find great articles and blog posts about topics that matter to you. You already love to read on it, but what about using it to write?
The website was created by Evan Williams, the co-founder of both Blogger and Twitter. He created this new platform as a way to write pieces that were longer than Twitter’s low character limit. You can definitely see similar elements from Twitter in terms of sharing posts!
Medium is filled with a mixture of professional-level articles and amateur journalists. So, one thing is clear: this is a site for writers. If you plan on creating a blog that’s mostly media based and free of words, then you may want to avoid Medium altogether.
The Pros and Cons of Medium
Your blog will be article based and filled with your own words? Perfect! Let’s see if Medium is the right choice for you.
- It’s free to host on Medium. If you’re trying to keep your writing on a budget, then you will love this blogging platform.
- You can get paid on Medium. This site has a partner program that allows writers to make money based on the popularity of their work. What does this mean? You can start making money faster than with a traditional blog!
- It’s easy to grow your audience. Medium encourages you to take advantage of things like newsletters to grow your audience and pull them back to your next article.
- It’s SEO-friendly. Google knows that Medium is filled with text-based articles full of information, making it a good way of getting the word out about topics that matter to you.
- You have limited customization options. Medium has a uniform design. It’s not bad, but it does limit your creative abilities.
- It’s third-party publishing. As a writer, you will be signing over the rights of your work. Medium’s platform is then in control of the way that you get paid, meaning that you’re limited in bringing money in your own way.
- It’s not really your own blog. You can create plenty of content on Medium, but at the end of the day, it’s not hosted on your own unique website. This is great for folks who don’t want to be in control, but it does limit your potential.
- There is a learning curve to Medium. This platform is very different from all of the others on this list. While this makes it unique, it also means you’ll have to take some time to learn about it.
Medium as a Best Blogger Platform
If you’re looking to host your own website and blog from the comfort of your own URL, then Medium isn’t going to be the best choice for you. But who is it good for?
Medium is perfect for people who are eager to write and share their ideas but aren’t quite ready to take a leap towards solo website hosting. You can make money through your words without having to do all the marketing and legwork yourself.
Whether you use Medium as a way to get your writing skills ready for solo blogging or you thrive on the platform and never leave, we definitely think this is a site worth checking out.
“LinkedIn… isn’t that the resume and job searching website?”
If you’ve never spent a considerable amount of time on LinkedIn, then you might be surprised to hear just how many people use it for blogging! Most users take advantage of LinkedIn and use it as a social media profile for potential employers. It’s easy to add your resume, search for jobs, and make connections. But it’s also a good place to write.
“Status” updates on LinkedIn work similar to other sites like Facebook or Twitter, but they’re easier to expand upon. You can write as much or as little as you want and trust that it will end up in the eyes of those that you want to see it!
You won’t be able to create a customizable website with LinkedIn, but you can take advantage of its easy-to-use social media platform.
The Pros and Cons of LinkedIn
We won’t be touching on the pros and cons of using LinkedIn for things like job hunting. Though, we do recommend checking it out! Here are the pros and cons of using this site specifically for blogging.
- Your audience is already out there. People come to LinkedIn to advance their careers, share job skill-related posts, and learn about different industries. If you’re writing these kinds of topics, then you already know that your potential fans are out there.
- You can take advantage of hashtags and shares. LinkedIn is great at promoting posts that get a lot of likes and comments. Hashtag your posts and you may just find yourself going viral in hours!
- It’s free. Like most social media sites, LinkedIn is free to use. You can pay for a premium membership that offers you a few extra perks, but you don’t need this to thrive as a blogger.
- It’s great at promoting your personal brand. All LinkedIn posts will make it easy for readers to check out your page. This will include a photo, your job and education history, and other skills. If you work in an industry that favors LinkedIn, your blogging might just promote you as a worker!
- It’s not your own website. Like with any social media page, you’re forced to stick to LinkedIn. This means you won’t get your own domain, customizable interface, or freedom to expand.
- It’s hard to make money. LinkedIn can work for paid promotions and sponsorships, but you are limited to what LinkedIn lets you do. This means no AdSense revenue.
- It’s specific to specific niches. People come to LinkedIn to look at career and education-related content. Niches like fashion and lifestyle bloggers may have a harder time on this platform.
LinkedIn as a Best Blogging Platform
We recommend this blog hosting website for people in niches like education, finance, and personal development. Are you a career coach or a hiring manager? You’ve found the perfect place to thrive.
What LinkedIn does even better than blogging is advertising an external website. You can grow your audience with ease on LinkedIn. So, consider using it to help out a preexisting blog on another platform.
Some people may think of Tumblr and question if it’s not that weird social media website for teenagers. Others know that it hosts a whole world of possibility!
There are nearly 500 million Tumblr blogs out there. The main audience, however, skews young. Millennial users under 30 and Gen-Z folks make up almost all of Tumblr’s audience, so you’ll have to be careful about using this platform if your niche of choice targets an older population.
The Pros and Cons of Tumblr
Is your audience already using Tumblr? Then it’s worth trying. Let’s see if the pros outweigh the cons for you!
- It’s easy to have a viral post. Millions of users will like and re-blog (sharing the content on their own blog with the original source noted) dozens of posts on a daily basis. If you can capture the attention of a few popular bloggers, then there’s a good chance you’ll get thousands of shares.
- It’s easy to find popularity through hashtags. You can tag your posts with absolutely anything, and there’s a good chance people will find it! Many sites have obnoxious places for hashtags. Fortunately, Tumblr sticks them all underneath the post, and they won’t pop up on your main blog unless you want them to. This helps users find your content through hashtags or the popular “explore” page.
- It’s easy to integrate with other social media websites. You can share Tumblr posts to Facebook, Twitter, and more with the click of a button.
- It allows for various types of content. You can post audio, text, images, videos, quotes, and more.
- There is a lot of freedom in your themes. Pick a custom Tumblr theme or create your own with the freedom to change the HTML on everything you touch.
- It’s free. You’ll have to pay for premium themes or to get rid of the “.tumblr.com” extension, but all base functions of Tumblr are free.
- It has declined in value and popularity. The website sold for $1.1 billion back in 2013. Less than a decade later, in 2019, it sold for $3 million. That’s a big difference! While you can still use it to host your blog, it’s important to know that the potential for onsite traffic through re-blogs is declining.
- It favors images. Some Tumblr users aren’t in the mood to read lengthy posts when they visit the platform. So, you can expect photos to do better over long articles.
Tumblr as a Best Blogging Platform
Is Tumblr right for you? If you prefer to post visuals and trust in the power of social media, then there is a good chance that this platform is a good idea! Even if you don’t love it for your blog, you may have found your next favorite social media site!
Which Blogging Platform is Best for Writers?
Not every blogger is the same. That’s why what works for one person may be the worst for another! If you’re a writer, then a few of these sites will work better for you than others.
We have to narrow our picks for the best blogging platform for writers. Our top choices are WordPress, Wix, and Medium. It’s a tough decision, but our final winner pick has to be Medium.
Medium is perfect for people who want to write without an agenda. If you have well-researched articles on literally any topic, it can settle in and find a home with Medium.
This is also a great website to use if you want to make money from writing. You won’t have to do as much external marketing, since readers are already using Medium!
Which Blogging Platform is the Best for Visuals?
Is your blog based on sharing awesome photos or videos? We often think of long blocks of text when we imagine a blog, but that’s not the case. If you excel through photos, then you want a blog that can accommodate that!
Tumblr and Wix are our favorites for visual-based blogs, but we have to give the win for the best blogging platform for visuals to Tumblr. It makes it incredibly easy to have your photography or videos go viral through an easy-share process. You can also choose from hundreds of themes that let your photos shine more than anything else!
What is the Best Site to Start a Blog For Free?
Looking to start a blog and create content for free? We will narrow our picks down to WordPress and LinkedIn. While LinkedIn is great for writing posts and getting attention at no cost, it’s not the best blogging platform around. So, we’re giving the win to WordPress.
There’s no denying that you’ll do better on WordPress if you are willing to pay for a few plugins or premium themes. But there’s nothing stopping you from creating a popular website without spending any money!
Utilize free themes and plugins to create a booming website. There are so many online tutorials on how to help your website grow, how to make the most out of free content, and more. There’s a good reason why millions of people use WordPress, and it being free is only one of them!
Which Blog Platform is Best for SEO?
Medium and WordPress are both titans when it comes to the best blogging platform for SEO-friendly content. But WordPress still stands out as a clear winner.
WordPress gives you the opportunity to install amazing SEO-tools like Yoast. This will help boost your ability to understand what SEO is and ensure that every article you post is optimized. If you want to end up on the first page of Google, then WordPress is your guy.
And, as we mentioned, Google loves WordPress. Since it’s a blogging platform, Google knows that it will be filled with informative content.
How to Choose the Best Blogging Platform For You
WordPress, Wix, Squarespace, Weebly, Medium, LinkedIn, and Tumblr are all popular blogging platforms, and for good reason. They each have a unique set of functions that make people gravitate towards them, but some more than others.
Is there a perfect blogging platform for everybody? No. However…
It’s hard to ignore just how great WordPress is. It’s the perfect starting point for most bloggers and is full of potential for website expansion. We recommend at least giving it a try before moving on to the other websites on this list.
It’s almost perfect but not quite. WordPress is not for everybody! If you have a store that you use to promote products, you might find Weebly to be a better choice. Do you focus on the job market? LinkedIn might be friendlier to you!
At the end of the day, nobody can decide which is the best blogging platform for you. A combination of your unique niche, the time you have to invest, and your desire to customize will be what drives you towards one site over another.
All of the websites on our best blogging platform guide are free, have a free trial, or offer a free version of their platform. So, spend some time giving each of them a quick try before you publish your website. You may be surprised to find out which one works best for you!